Yesterday was the last day of NASFT’s Fancy Food Show at the Jacob K. Javits Center in NYC. My wife and I ventured in on Monday to walk the aisles and see what was new in the world of food. To be honest, it was too much to absorb in just one day. So I asked my friend, Giorgio Klinar (owner of Sotto Zero Gelateria in North Arlington, NJ) if he wanted to check out the show. He said yes. So we took the ferry into the City, and so began our New York City food adventure.
Let me start off by saying this was my first year attending the Fancy Food Show. So for a newbie, I was extremely overwhelmed. I mean I’ve been to the Javits Center in the past, but never have I seen one show take up the entire building. I mean there were booths everyway. Our plan was to not walk up and down every aisle (I actually did that on Monday). Instead, our strategy was to attack certain areas of the show. I think this is a better plan, especially on the last day of the show.
In case you have never been to the Fancy Food Show, let me take a brief moment to explain to you what this show is about. For those of you that have been, bear with me for a moment. Okay, so the Fancy Food Show is about FOOD!!! That’s right, Folks, you will see all kinds of food, from the obscure to the bizarre to the mainstream. It really is a mixed bag of food. The Fancy Food Show is where you’ll find the next big thing in the food biz. On top of that, the show has pavilions that feature countries throughout the world and their specialty food products. The country with the largest and busiest pavilion was Italy. And all of this is takes place throughout the entirety of the Jacob K. Javits Center. Every level is dedicated to the Fancy Food Show.